Match Tonic Water is the first adventure of brand owner Curius. It is a range of tonics with different flavors specially designed for e-commerce.
Match brings together all kinds of solutions, from the recipe with superfoods ingredients, the design of an exclusive square bottle that reduces ruptures, or the wild glass from recycled car windshields.
The brand’s concept is Never Ordinary because the brand brings innovative solutions and flavors that combine perfectly to propose new cocktails and mixes. In the communication strategy we include photography campaigns in which we highlight the qualities of Match, dedicating sessions to specific aspects of the brand. This photo collection focused on establishing relationships between people and product. And due to the small size of the bottle, we had to invent disruptive scenes in which people appear symbolically through photos, thumbnails, or city models.